Why would you pay for an online course or live workshop when you can find almost anything online by using the popular search engines?
DISCLAIMER: As an affiliate of ANIMOTOI am writing this blogpost in return for free product. And, if you click on the links in this blogpost, I will receive a small commission if you purchase their video marketing services. But, I would write the blog post anyway and use and recommend ANIMOTO without the reimbursement because I have been a user of ANIMOTOfor over ten years and love the product and the people who work there.
If you are thinking about creating an online course and you are worried that too much information on the topic is available on the internet for free - think again!
Are you as lazy as me? I get overwhelmed at the idea of having to sort through all of that information and put it into some sort of order that makes sense. it's not enough that it's online - is it actually giving you a solution that meets your needs or worse yet - is the information accurate and up to date? We aren't experts, so how can we discern good information from the bad or fake information?
Halfway through the search, I usually realize the futility of my attempt to gather information and use it productively in my own business.
Just like you, I could spend my time trying to piece together all the "free information" from the gurus, or I could purchase an online course from someone I trust to give me the information in a systemized format that I could customize for my own purposes.
Not only did I start my online course business by paying for courses to speed up the process of creating my own courses, but I continue to pay for courses as inevitable changes happen on the internet and my business grows. I save my valuable time (I could be charging clients instead of researching). i want the specific viewpoint of the course creator - i.e. if I take a course from an industry expert, I know the content will be relevant to my industry. And, I want everything in one place so that it's easy to access the first time, but I can continue to refer back to the course without starting my searches all over again.
So - here are three suggestions for your paid courses:
Make the offer irresistable - Compel and Captivate your audience
Solve one problem and make yourself the expert in solving that problem
Show them the transformation - Participants can start at point A and your online course will take them down the most direct path to point B so that they achieve the tranasformation in a timeframe.
And now, I want to tell you the secret to making your online course offer irresistable. One that compels and captivates the audience.
Think Outside the Box: Create Video Content Using My Favorite Tool
So click on the blue LEARN MORE BUTTON Get a free 14-day trial of ANIMOTO Pro
Video can be used on your sales page, on your thank you page, on social media and just about anywhere you can post to the internet. The easiest and fastest way to produce video is using a product likeANIMOTO- so that you can produce videos in 20 minutes or less.
Here aer three things that make ANIMOTO great for marketing your course, and for the actual course content itself.
Choose between still images, video and text to create a highly customized video so that you can teach a specific concept to your potential students.
Choose music, narration or audio direct from the camera source or create a mix of sound so that your veiwers feel the emotion and excitement of the message or lesson.
Choose a templated storyboard or create your own, ANIMOTO makes it easy to create a video that includes an Attention Grabber, Branding, Content and a Call to Action.
I use ANIMOTO in my online courses for creating videos. Using stills, video and text and bringing it all together with the right music and voice overs helps keep the attention of my students focused and on point. (Did I forget to mention all of the wonderful music choices built right into ANIMOTO so you don't have to pay extra for adding a music track. I start with one of the many storyboards, pre-designed and just drag my own content into each content block and BINGO my video is completed and easy to embed or link into my course.
BONUS: Purchase an Annual Pro plan and I will give you a free 30 minute private jump start call after the trial period has ended. Send me an EMAIL with a copy of your purchase receipt that shows that you have paid your annual biling and I will schedule our call.