Video is extremely powerful. As an entrepreneur or a small business owner today, you can't not do video. It really is the only way that you can amplify your message, maximize your reach consistently on a daily basis. We all know that nothing beats a one on one conversation, and we're not trying to argue that. But by limiting yourself and not doing video, you're not starting those conversations that you otherwise might have with people who are too scared to call you. Too scared to come into your office who think they can solve the problem on their own. With today's technology, it's so easy and available to shoot a video. There's really no reason not to do it. So it's time to break out of your comfort zone, shoot a video, share it with the world, share your insights, your wisdom, your thoughts, all your solutions, and help other people. You won't regret it.
Jackie Hermes, CEO XLT Marketing
Hi there. My name is Jackie Hermes and I'm the CEO of XLT Marketing. We've been aHUBSPOT partner agency for over three years. You guys, using video as a marketing tool is literally one of the only options these days. Today's buyers are smarter than ever and they want to know you and they want to see people talking about your products and services. Since we started using video as a marketing tool, both my business and our clients' businesses have seen massive increases in web traffic and leads. In fact, we just signed a new client that came in through a video that I posted on LinkedIn yesterday.
Nancy Hillis, The Artist's Journey - Talks about her successes with Video
Nancy Hillis started out by hiring professional videographers to create her marketing and course videos. With the help and guidance of the PowerVision360 Coaching Staff, Nancy now produces her own videos - on demand. Her return on investment: Timewise-No more professional wait time or other people's schedule to follow, Nancy is free to create videos as she needs them. Moneywise-It used to cost $800-1200 to produce a finished minute. Now with only about $500 invested in equipment and her cell phone, Nancy produces professional quality video herself while saving money. Because she produces several videos a week - she is saving thousands of dollars a month.